Monthly Archives: November 2018

Deal Talk 170 What’s good about dealer advertising

Posted on November 28, 2018 by Geoffrey Jerome

What’s good about dealer advertising Never say, never Trade shopping is huge Common bait and switch Radio, paper, TV, social media Multiple rebates Ridiculous trade values No matter what you owe Employee pricing, what? Disclosures Plus everything FTC will help … Continue reading →

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Deal Talk 169 The biggest factor, resale value

Posted on November 15, 2018 by Geoffrey Jerome

The biggest factor, resale value Winter prep Resale value is truly the king Maybe year round Upside down vs resale value Is resale part of the deal? What seems like a good deal, maybe not! Biggest cost, considered the least … Continue reading →

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Deal Talk 168 When matters

Posted on November 7, 2018 by Geoffrey Jerome

When matters When is the question States with highest States with the lowest Buying out of state could mean thousands saved Upside down/resale value % counts Use every advantage possible Post-holiday Week day Last or 32nd, Time of day thoughts … Continue reading →

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Deal Talk 167 Rules and definitions

Posted on November 1, 2018 by Geoffrey Jerome

Rules and definitions F&I profits are going up Don’t get shut out How much due diligence? Effort equals results, as everything The main concepts OTD is king CPI every payment Upside down/minus equity ACV vs Trade in allowance Trade value … Continue reading →

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