Don’t be fooled by Automotive ads
Crazy ads all year
Rebate vs 0%
Disclosures that don’t disclose
Radio, TV, newspaper, socials
Vague at best
Bait and switch is everywhere
Finance with us
Crazy trade values
Employee pricing
Surprises can be thousands
Ads indicate character
Ethics indicates results
It doesn’t get better, it’s a culture
Look for dealers that advertise what they offer other than price
Check out this episode!
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About Geoffrey Jerome
I am a 35 year veteran of the automobile and motorcycle industry, author of seven books, soon to be nine, Both fiction and nonfiction. I have three super kids, actually adults, and a wonderful Jack Russell Terrier named Lucy Lynn. I am Formerly from upstate New York, Ithaca. I ride a Harley, like photography, technology and I know climate change is the worlds biggest problem.
