How to Avoid crazy ads in a crazy market

Best model articles

Best Brand tells the real story

Best used are the best resale

Automotive ads explained

Brand choice protects resale dollars

Crazy ads are even crazier

Disclosures that don’t help

Radio, TV, newspaper, socials

Vague is the norm

Bait and switch

Crazy trade values

Employee pricing

Surprises can be thousands

Ads indicate character

Ethics indicates results

It doesn’t get better, it’s a culture

Look for dealers that advertise what they offer other than price

Check out this episode!

About Geoffrey Jerome

I am a 35 year veteran of the automobile and motorcycle industry, author of nine published books, soon to be ten, Both fiction and nonfiction. I have two super kids, actually adults. I am Formerly from upstate New York, Ithaca. I like photography, technology, podcasting
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